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Brian Caulfield
Editor of Fathers for Good

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December 15, 2009


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Nice to see a bit of reverse iconoclasm - especially when it puts the Vir back in Virtue!

Let's hope it helps the blokes who created and run the campaign bring home loads of bacon!



I think women would support this but I'm afraid many will feel like this is a backward step. What we need now is a strong male presence to counter so many of the negative trends in society.

Fisher John

Score one for manhood. It's sad though that an ad has to lead the movement of restoring the male role in society. Let's see if Dockers stands by their men if sales start to tank!

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